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03/04/2014
CORPORATE SOCIAL RESPONSIBILITY

A discussion with examples from the Pulp and Paper industry

Our Country Manager in China, Ms. Petrel Qiu, issued a publication on the corporate social responsibility (CSR) of the Pulp and Paper industry, in collaboration with Dr. Dieu Hack-Polay, the International Business School Suzhou at Xi'an Jiaotong Liverpool University, (close to Shanghai). This paper points out the advantages of a good CSR policy concerning economy, environment and social aspects. Sicem Saga produces high-yield pulp with aspen from legal and responsible forestry with TCF production process.  Using high yield pulp is a positive contribution to the global ecology. 

ABSTRACT
 
Corporate social responsibility (CSR) involves multi-faceted concerns and interested parties. The theoretical paper argues that pursuing CSR policies creates value for sustainable economic prosperity for the pulp and paper sector. The pulp and paper industry is one of the largest industrial sectors worldwide and plays a critical role in global development. As the fourth largest energy user and CO2 emitter, the industry is subject to the vicissitudes of global society and environment. Irresponsible pulp and paper operations are now shunned by various stakeholders, which ultimately affect their economic bottom lines. Sustainable operations bring continuity and competitiveness along with innovation, efficiency and social recognition to the industry. Using the criteria of the triple-bottom-line theory (economic, environmental and social), this paper demonstrates that a strong CSR framework and proactive initiatives add value to the pulp and paper business.
 
For any questions: qiu@sicemsaga.com
 

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CORPORATE SOCIAL RESPOSIBILITY 660.58 KByte Anteprima Documento

 



 
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